See the unseen!

Cinematic visualsfor brands that stand out on every screen.

We are dedicated to showcasing Ethiopia's unseen treasures to the world. Like a 'maya' a tool that aids sight. We serve as a vital instrument, revealing the must see, yet often overlooked, facets of Africa. Our mission is to ensure these incredible stories and places are seen, known, and appreciated globally.

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Full-service production

To Create Film,
It’s our Create Passion

Creative development, budgeting, scheduling, crew, permits, and on‑set execution. Casting, locations, safety, and set operations so performance and story stay front and center.

Trusted by brands worldwide

Aurora
Aurora
Nimbus
Nimbus
Kite
Kite
Aurora
Aurora
Nimbus
Nimbus
Kite
Kite
Aurora
Aurora
Nimbus
Nimbus

Services

Built for narrative, brand, and campaign films.

Production

End-to-end film production for campaigns, docs, and branded stories.

Creative development, budgeting, scheduling, crew, permits, and on‑set execution. Casting, locations, safety, and set operations so performance and story stay front and center.

Gear we trust

Cameras, lenses, lights, and tools for any set.

Camera Bodies

  • ARRI ALEXA Mini LF
  • RED KOMODO-X
  • Sony FX9

Lenses

  • Cooke S4/i
  • ARRI Signature Primes
  • Sigma Cine

Lighting

  • Aputure 600D
  • Skypanel S60-C
  • Nanlite Forza 500

Process

A clear path from idea to delivery.

  • 1

    Produce a Film

    We create photos and videos for brands and people with a production company structure—high-level content with speed and reliability.

  • 2

    Produce Documentary

    From story development to delivery, our team crafts true-to-life documentary pieces that connect and inform.

  • 3

    Produce TV Advertisement

    Concept, casting, production, and post for impactful TV spots that deliver your message in seconds.

  • 4

    Photographic Experiences

    Distinctive stills that complement motion—studio or on-location, lit and finished for your channels.

Meet the team

Filmmakers, producers, and storytellers.

Amleset Muche

Amleset Muche

CEO

With over 15 years of experience in film production, Amleset has directed award-winning features and commercials for global brands. Her unique visual style and storytelling approach have earned her recognition at international film festivals.
Natnael Alemie

Natnael Alemie

Project and Finance Manager

Natnael oversees budgets, contracts, and scheduling—aligning production resources with creative goals while maintaining transparent client reporting and on-time delivery.
Yohannes Girma

Yohannes Girma

Director of Photography

Yohannes shapes light and movement across Ethiopia’s landscapes—from the streets of Addis to the highlands—bringing cinematic texture and authenticity to every frame.
Selamawit Bekele

Selamawit Bekele

Senior Producer

Selamawit orchestrates complex shoots with calm precision, coordinating crews from Lalibela to the Omo Valley and delivering on time and on budget.

Awards

Recognition for craft and impact.

2023

Best Branded Film

Kinema Awards

2022

Audience Choice

FrameFest

What clients say

MAYA nailed the brief and elevated the story to something unforgettable.

A. Carter

CMO, Aurora

Professional, creative, and fast. A dream crew.

N. Patel

Producer

FAQ

Ready to create?

Tell us about your story and goals.

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